{"id":13,"date":"2026-09-26T09:52:32","date_gmt":"2026-09-26T09:52:32","guid":{"rendered":"https:\/\/jenniferlcarter.maktechgroups.com\/?page_id=13"},"modified":"2026-09-26T11:59:07","modified_gmt":"2026-09-26T11:59:07","slug":"about-us","status":"publish","type":"page","link":"https:\/\/jenniferlcarter.maktechgroups.com\/?page_id=13","title":{"rendered":"About Us"},"content":{"rendered":"\t\t
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About us<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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A BRIGHTER PATH FOR FAMILIES\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Star Light Senior Advisors was founded to bring clarity, compassion, and trusted guidance to families navigating senior living decisions.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Our Founder<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Meet Jennifer Carter<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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I\u2019m Jennifer Carter, founder of Star Light Senior Advisors, a senior living advisory company built on ethics, independence, and real-world experience.<\/p>

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My connection to this industry started long before I ever built a business.<\/p>

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Later in life in her 50s my mother became a manager in an assisted living facility. Through her, I saw firsthand the responsibility, compassion, and leadership required to support seniors and their families during some of life\u2019s most emotional transitions. When I lost her suddenly, that experience stayed with me and I know she would be proud of the work I\u2019ve built in this space.<\/p>

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Before entering senior care, I was a licensed real estate broker in Rhode Island, looking for a career that felt more meaningful and sustainable long-term. As I began exploring the senior living advisor industry, I spoke directly with the major franchise players to understand how people typically got started.<\/p>

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What I discovered was a franchise model that limited control and growth:<\/p>

Expensive franchise fees<\/p>

Fixed territories with no room to grow<\/p>

Mandatory advertising you couldn\u2019t control<\/p>

Ongoing revenue give-ups<\/p>

You didn\u2019t own the brand.
You didn\u2019t control your growth.
And you were locked into decisions you couldn\u2019t change.<\/p>

That wasn\u2019t the kind of business I wanted to build.<\/p>

I chose to form my own system and learned the hard way.<\/p>

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Through real-world experience, trial, and error, I built my own senior living advisor business from the ground up. Along the way, I refined what worked, eliminated what didn\u2019t, and created a tight, ethical, step-by-step system that removed unnecessary costs, restrictions, and gatekeeping.<\/p>

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Today, every new advisor I work with benefits from the mistakes I already made and the systems I\u2019ve already built.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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